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SIZES XS-5X

High-quality, fit-perfected pieces for you - as you are.

SITE-WIDE 30-50% OFF

*All items on sale are subject to our Return, Refunds & Exchanges Policy.

BETTER THAN BLACK FRIDAY

Our biggest sale of the year. Shop exclusive deals and discounts on all of the pieces you've been eyeing...while they're in stock!

#YouInLO

#YouInLO

FOR YOU,
AS YOU ARE

Our mission is to make quality, fit-focused pieces - for you, as you are. Our design process started with our founder, Lauren, being frustrated with the lack of well-fitting, quality pieces that came in her size. Instead of waiting for brands to design contemporary pieces in her size, she decided to do it herself. What Lo Wants is proud to set an example by making fashion driven by style, beyond size.

“If sustainability is an important factor in how you shop...then this brand will be perfect for you.”

"on-trend, quality clothing that’s made to celebrate, not hide. . ."

". . .nailed down what exactly constitutes authentic inclusivity."

"Easy fashion pieces that pride themselves on fit, quality, and sustainability."

@whatlowants